CREATE
Make content with AI.
A working studio, not a demo. Podcast booths, a lit video set, a headshot station and edit bays. You do not watch someone make something. You leave with finished assets on your phone.
Getting in: The labs and clinics in this room need a Pro pass ($149), or a $79 add-on for a single session. General admission ($39) covers the Exchange and expo floor and every main stage talk — but not this room.
The CREATE studio.
A working studio on the floor. Headshots, recorded intros, and a month of content, shot on site.
You walk out with
Four files on your phone before you leave
A headshot you'll actually use
Lit, shot and retouched at the station. On your profile before you get to the parking garage.
A recorded episode or clip
Booth time is bookable on the floor. Walk in with a topic, walk out with audio and a cut-down for social.
A brand kit
Colors, type, and templates you can hand to anyone. Built in the lab, exported as files you own.
Thirty days of content
Planned, drafted and scheduled with you, so the momentum survives the drive home.
What this costs everywhere else
We are not discounting anything. We put the things you leave with into one room, on one weekend, and charged for the room instead of the pieces.
Inside the room
What it actually looks like
The video set, live
Someone in the chair, lights up, operator behind camera.
Headshot: before and after
Side by side, same day.
Podcast booth
Headphones on, mic flag visible.
The brand kit
A finished grid of colors, type and templates.
Edit bay
Timeline on a monitor, someone cutting.
The CREATE schedule
Sessions drop in October
Times, seats and session leaders
We publish the full run of show in October, along with seat counts for every capped session. Labs fill first, so the list goes to the mailing list before it goes on the site.
Get your passWhat will be in this room
- Headshot station — walk-up, all day
- Podcast booth — book a slot on the floor
- Brand kit and template labs
- Video set sessions with an operator
- Content planning clinics
The Headshot Studio
Walk in looking like you came from work. Walk out with a photograph you would actually put on a profile. Lit properly, shot properly, retouched on the spot, delivered to your phone before you leave the room. No appointment, no invoice, no waiting a week for a gallery.
See what you getThe CREATE studio.
A working studio on the floor. Headshot, recorded intro, and a month of content, made in the room and handed to you before you leave. The headshot alone costs more than the ticket.
Is this your room?
Who CREATE is built for
You'll fit right in if
Marketing, comms and creative people inside companies. Independent creators, agency owners, and anyone whose job now includes making content it was never supposed to include.
And if it isn't your room
A Pro pass covers all five. Start here, walk out, try another. Most people spend a day in one room and an afternoon in a second — and the Exchange sits in the middle of the floor on a general pass, connecting all of them.
Your profile picture is eight years old and you know it.
You post nothing because making it takes too long.
You want more output without hiring a team.
Passes
$39 gets you in the building.
$149 gets you in this room.
The Exchange and expo floor both days, every main stage talk, and your profile on the Opportunity Board. Does not include labs or clinics.
Adds one capped lab or clinic, in any room, to a general pass. Buy as many as you like.
Every lab and clinic in all five rooms, included. This is the pass that opens the room, and it pays for itself against two add-ons.
Everything in Pro, plus the executive track. Day Zero on Wednesday is invitation only.
For companies
Two ways to own this room
CREATE experience partner — not yet claimed
One company owns this room outright for both days: the signage, the schedule, the showpiece and a 20x20 footprint inside it. There is no second CREATE partner. A camera or hardware brand, creative software, a printer, a podcast or video platform. Anyone whose product should be in people's hands rather than on a slide.
Partner with CREATETraining partner — open
The labs and clinics in this room need curriculum, instructors and tooling. We are looking for one training partner to build that with us and put their name on what people actually learn. A platform with generative image, video or audio tools. This room is a live proving ground where the output leaves with the user.
Talk to us about trainingWalk in with a question.
Walk out with work.
April 14–16, 2027 · POST HTX, Houston
Get a Pro pass — $149General admission from $39 — expo floor and main stage.